#12 HOW TO: UNDERSTAND AND USE AI...THE RIGHT WAY with author and AI expert Kavita Ganesan

Artificial Intelligence (AI) is taking the world by storm, and the customer contact industry is
no exception.

However, with a frenzy of media attention and hype comes a frenzy of fear and misconceptions. What can AI actually do for us? What CAN'T it do? How do we determine which automation problems need AI solutions in the first place?

Kavita Ganesan is here to address these questions, and so much more. Author of The Business Case for AI: A Leader's Guide to AI Strategies, Best Practices, and Real-World Applications, Ganesan has spent the last few decades on the ground floor of AI innovation.

As an AI expert, strategist, and consultant, Kavita Ganesan joins us to discuss how AI can be a powerful business tool-- when understood and used correctly. 

Join us for this exciting conversation and learn:

• What kinds of problems might benefit from an AI solution
• What AI can offer to the customer experience, and what it can't
• How AI can help CX professionals mine data and connect with customer needs
• The limitations of AI, and the misconceptions in popular media
• Biases in AI and the importance of women in AI development and learning

and so, so much more!

We are so thrilled to highlight women who are changing the game in this industry and beyond. As always, follow us on IG @ccwomenstrong, and on LinkedIn at CCWomen. And watch this space-- we've got new episodes every other Thursday.